This site is a portfolio of work that we're especially proud to have been a part of. It gives a taste of what we do for brands, both our own clients' brands, and those of other agencies who call on us for a fresh take on copy, brand strategy, social media strategy, print ads, pr …
Hill Brown: A New Brand
JanMacBrands did the advertising launch of Hill Brown, a division of Clarence House. Here's the ad we did for the AD100 issue. Hill Brown fabrics are designed by one of the industry's foremost experts in textile design and coloration, Donna May Woods. Picking up where the Silk Road left off, Hill Brown wovens and prints …
Why it’s ok that your brand’s Pinterest page is less followed than its Facebook page
I recently made this page because clients are asking us how it's possible that their brand's Facebook page could differ so vastly in audience from that of its Facebook page. I wanted them to see that they aren't alone and in fact are in good company with some of the nation's top brands. Lots of …
Ad Campaign: Carini Lang
The Mix: Brand Strategy, Art Direction, Styling, Photo Supervision, Copy Layout by JanMacBrands The Client: Carini Lang, makers of modern, handcrafted Tibetan carpets The Team: Creative Direction by Jan MacLatchie with Joseph Carini, Product Design by Joseph Carini, Photography by Rick Lew, Interior Design by Axis Mundi As seen in: W Magazine, ELLE Decor, World of Interiors, New York Cottages & …
Catalog Copy: Paul Stuart
The Mix: Copy writing JanMacBrands with Linda Greene Concept and Creative Direction Chillingworth Radding, Inc. The Assignment: Storytelling for brand aficionados of this fine clothing brand, positioning the Fall 2012 collections as garments that fit into a certain lifestyle where luxury is extremely personal and truly impeccable fashion is integral to day-to-day life. Position the …
Ad Campaign: Fall 2012 Designlush
The Mix: Creative Direction, Art Direction, Photo Supervision, Layout and Copy by JanMacBrands The Client: DESIGNLUSH: makers of modern, artisanal American furnishings The Team: Photography, Post-Production and Mechanicals: Bill Waltzer As Seen In: Architectural Digest, ELLE Decor, LUXE Interiors + Design
Ad Campaign: Deane Rooms Everlasting
The Mix: ReBranding Strategy, Creative Direction, Tag Line, Art Direction, Layout and Copy by JanMacBrands The Client: DEANE, designers of fine custom rooms Our Partner Agency: Styling, Photo Supervision, Brand Consulting and Media Buying by Images & Details As Seen In: New England Home, Connecticut Cottages & Gardens, Westchester Home, New York Spaces