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Category: Digital Strategies

Posted on 2014/08/042019/08/15

Yes, We Make Websites

Maybe because we're called Brand Strategists, people are surprised we design and build websites. Yes! We make websites. We make blogs. We make websites with blogs. In fact, our sites are so engaging, we were even tapped to make one for another agency: And here are a few we've made for clients: Not only do …

Continue reading "Yes, We Make Websites"

The Latest

After a brutal pre-market week, we are being rewarded with one of those days. The kind you only get now and then and you just know you’re going to remember for a long time. The last of our little pink spray roses are holding fast here in the breezy Chelsea autumn. Most of the trees are still totally green, only some climbing vines have turned their fall colors. It’s beautiful, barely sweater weather today with the clean light of autumn slanting over everything adding magic to our fine city. And at JanMacBrands today we got a chance to catch up with an all-time favorite person, the amazing @lisafrantznyc of @marksandfrantz design, with whom we’ve long enjoyed a relationship of mutual respect, friendship and truly rewarding collaboration. Days like this we remember why we chose the this nutty place #nyc and this crazy #agencylife ... in the words of my late great friend Jason Sheftel, let’s do more and more! . . . . #cantstopwontstop #crazybusy #brandstrategy #interiordesign #homefurnishings #chelsea
Sometimes we get confused about what’s most beautiful in our interior design industry. It’s not the shimmer of a chandelier crystal, not the astonishing depth of a perfectly lacquered surface, the exotic brecciation of a rare marble, or the plush, tender perfection of a silk velvet pillow. Nope. It’s the people. Our design community. Today, at the D&D fall market, one of my favorite people, the extraordinary Tyler Hamilton Larmee will introduce to our community a new initiative, Safer Spaces: Design for Gun Safety Awareness. @saferspacesdesign is the brainchild of Tyler and designer Patrick J. Hamilton - born of a desire to bring the considerable resources, determination and intention of the entire home furnishings industry to bear on a pressing problem, much as others have tirelessly taken on other “bigger than us” issues: @thealphaworkshops @ken.wampler @designerjamiedrake @kravetinc @rmhli @nydc @diffanational @kbshowhouse @guillaumegentetdecor @thecindygram @rockwellgroup @hwdesignonadime @irisdankner and many others in whose examples we see great integrity and generosity. I feel so privileged to stand for peace, and to stand behind Tyler and Patrick as they create this powerful new entity, along with our fellow committee members @stephsomogyimiller @__mcgraw__ @wglandau @lyssidoll12 and @andrewjosephpr - won’t you join us? Let’s make the beautiful, thoughtful spaces you all design safer. Safer homes, safer schools, safer parks, safer places of worship, safer restaurants and theaters and stores. SAFER SPACES. . Saferspacesdesign.com . #bethechange #saferspacesdesign #designforacause Image: #mfchmagazine
Fun collaboration with lovely and talented mega-influencer @em_henderson and @cryptonfabric launched today. Watch Emily pour olive oil and a green smoothie all over her sofa cushions and you will definitely crack up as we did!! And check out her spectacular mountain house redo that includes awesome Crypton partners like @myciscohome @cortinaleathers @calicocorners and @unitedfabrics #repost • @em_henderson: In an attempt to have pretty furniture while also living a full life with disgusting children, I've done my fair share of durable fabric research. When I first tested out @cryptonfabric I poured a bright red berry smoothie all over a light grey fabric sample to see if it could come out. I was SHOCKED with the results –– so today on the blog, I've done the same thing (with a green smoothie this time) on my ACTUAL couch cover and dining nook seats, so you could all see just how confident I am that this fabric will win every. single. time. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ #emilyhenderson #stylebyemilyhenderson #agencylife #cryptonfabric #cortinaleather #ciscobrothers #myciscohome #unitedfabrics #calicocorners
At JanMacBrands, we’re always seeking out new ways, better ways, faster ways, smarter ways and ways that yield the most excellence. Often, finding a new way takes longer than just going with the old way. This month I overhauled all of our systems for content creation, amplification and measurement for the Instagrams we manage. And I’ve brought on a genius new creator to our team - gah, so excited to get her started! But that was all several months in the making. The best practices for Instagram change almost daily, and sometimes it’s a slog to get through all of the information to get to what works best. But it’s always worth it, because our clients can count on us to know what’s most likely to work best at any given time. Our endless efforts to give them the best possible outcome make us a trusted partner. So even when it doesn’t go exactly as predicted, they know we’re in it with them, rooting out solutions and NEVER resting on our laurels - or theirs. Finding a new best way is always exciting. We are pumped to do it more and more! . . . . #agencylife #findnewways #bestpractices #brandstrategist #nyc
A lot of people are recalling the extraordinary sense of community, unity and gratitude that washed over our city following the unthinkable events of this day 18 years ago. It was intense and it was fueled with adrenaline and a deep need both to feel safe and to feel that our loss and grief was going to mean something some day, that we were going to rise above the hate that created our pain. But today, as a nation - and even in New York- we seem to have forgotten our intention to stand together, to be kind, to cherish each other and our many freedoms. We’ve lost our bearings. Often we don’t even really respond to tragedies anymore. It’s not whether there’s something violent or tragic happening, it’s which tragedy is today - and usually we’re watching it on our own individual screen, and not gathered together in rooms (or let’s be honest - bars like back then) watching it and hugging each other and discussing ways to address it. We’re just so burnt out and shut down. Look, it’s so good that we’ve healed. Before that day I couldn’t discern the particular cadence of an F-16 fly over, nor would it have occurred to me that I’d ever need to. But from that day to this, that sound screams through the walls and rips through my body and puts my spidey senses on alert. But it no longer sends me immediately running to the window to see what horror might be looming. In healing we’ve definitely reclaimed something- but lost that sense of urgency to care for one another, the instinct to gather and appreciate the safe haven of community and the sense that the world was with us, rooting for us, believing in us. All of that has been worn away - eroded by time, spoiled by corrupt politicians and the shame we feel about that. And weighted under whatever subsequent bags of rocks we’ve been dealt. Our pain now is just as real as it was on that day. So, let’s gather, let’s hug, let’s thank each other, let’s be New Yorkers, Americans, citizens of the world. Let’s stand for freedom and justice as we did then. Let’s make it that our losses DO have meaning and that our future has hope again. Still love you, #nyc!
We’re feeling it. The clean slate of fall. That back-to-school, freshly washed, smelling like soap, pure and clean feeling. Not knowing exactly what’s ahead (though much too much is planned and scheduled) but certain that whatever it is we can find ways to learn from it. This is how we build on our strengths. Even as we guide our clients through the projects, strategies and activations ahead our eyes and ears will be open to new ideas, to nuance, to the wisdom found in voices that are not our own. Including voices not in our own verticals with convictions not in our comfort zone. We will push against the seams of possibility on behalf of our clients. We provide marketing counsel, that’s our job, but it is always in partnership with them, always listening first and only then asking the key questions whose answers will help craft the future of their brands. We work both for and with them. They are at once our bosses and our colleagues, and more often than not, our friends. We love that. So we’re hurtling into the crazy season ahead with a freshly washed outlook. See you around campus!! . . . #agencylife #brandstrategist #marketingstrategies #cleanslate #partnership . Soap by @savonneriemariusfabre via @cotesud_interior
Hey, New York, even though you kick our asses, even though you cost a fortune, even though summer is never your best season, even though you’re too fancy, too dirty, too demanding and WAY too cool for school...we’re still in love with you. Your energy, your diversity, your global relevance, the inherent kindness (yes!) of New Yorkers and the sheer magnitude of creativity and innovation here - every time we think we’ve finally had enough of your nonsense, you go and enchant us again. If you need us, we’ll be chillin’ on the stoop. 🗽💋 . 📸: by NYC-based creative and #friendofjanmacbrands @lindergreene ❤️ . . . . #nyc #agencylife #creative #storytelling #concretejungle #lovenyc #nyclovers
We ❤️ exceeding our clients’ expectations, like when an Editor in Chief came today to the booth and said “Jan promised this was great - she does not disappoint” But here’s to those golden moments when clients exceed OUR expectations!!! So proud of Michael Tavano Design!!! Here’s @nbc wrapping up their shoot in The Garden of Happiness by @michaeltavano - or should I say finishing their tea? (Cups by @jaimehayon for @vistaalegreofficial )

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